Cubiquity Media Case StudyClaritum enables fast growth for design and print procurement agency
Cubiquity Media is an award-winning creative design and market-leading print procurement agency providing a range of creative and procurement services with a team of highly creative, talented people at the helm. Cubiquity is No. 95 on “The Times” Fast Track league of the fastest growing companies in the UK (2013) with annual growth of greater than 50% year on year. This impressive growth is a direct result of consistently delivering great results and service to household names such as P&O Cruises, easyJet, Taylor Wimpey, Virgin Holidays, Miele and Berkeley Homes.
When Cubiquity was looking for a platform to support their ambitious growth plans, they needed an online solution to streamline the source-to-pay process, while, at the same time, manage an increasing range of products and services.
Cubiquity needed sophisticated business intelligence to monitor key performance metrics and identify improvements to its business. Achieving rapid growth whilst maintaining high levels of service to clients and protecting good margins was an essential requirement for the business.
Cubiquity wanted to provide their Clients with easy to use online ordering capability. With such a large and fast growing client base, giving clients access to self-service ordering was essential to grow revenues and provide customers with a great experience 24×7.
The company had to manage line item profitability within a single platform – ensuring visibility and control of costs from initial enquiry through to final invoice.
Cubiquity selected Claritum’s cloud based spend management platform.
Claritum is designed for service providers, so it fits Cubiquity’s agency business model perfectly. They can manage both customers and suppliers in a single platform, capture inbound enquiries and orders from clients and then efficiently process orders and deliveries with multiple suppliers whilst ensuring they maintain and grow their business.
Claritum enables Cubiquity to provide client’s with highly personalised ordering portals, or storefronts, which clients use to specify new requirements, order products and services and track deliveries. This capability not only saves client’s time and money, it helps Cubiquity focus on client service and retention.
From the client point of view, the process is so easy. They simply log in, find and order the item they need or specify a new requirement. The platform ensures availability, pricing, approvals spend limits, delivery compliance and a host of controls to enforce best practice and great user experience. Cubiquity can automate order processing and fulfilment or manually intervene where necessary to ensure the right product is sourced from the right supplier, on time and every time.
The Claritum platform has enabled Cubiquity to extend its product and service offering to clients in a single catalogue – from highly bespoke creative services and ad hoc marketing print, point-of-sale and direct mail items to more standardised stocked and configured products, personalised promotional products and print on demand.